Meta Follows Twitter Launching Paid Verification Subscription Model

Meta has launched a paid verification program allowing Facebook and Instagram users and businesses to verify their accounts with a blue badge.

Meta Verified rolls out this week in Australia and New Zealand in a bid to “increase authenticity and security”, according to Meta CEO Mark Zuckerberg.

Zuckerberg announced the launch across his Meta channels and profiles, describing the program as “a subscription service that lets you verify your account with a government ID, get a blue badge, get extra impersonation protection against accounts claiming to be you, and get direct access to customer support”.

A <a href=httpsaboutfbcomnews202302testing meta verified to help creators target= blank rel=noreferrer noopener>Meta blog<a> said Long term we want to build a subscription offering thats valuable to everyone including creators businesses and our community at large As part of this vision we are evolving the meaning of the verified badge so we can expand access to verification and more people can trust the accounts they interact with are authentic<br>Meta Verified services start at $1999 AUD $2399 NZD on web and $2499 AUD $2999 NZD on mobile The service will roll out to other markets this year<br>The move comes just months after Twitter launched its <a href=httpswwwthedrumcomnews20221212what users and businesses need know about the newly revamped twitter blue>subscription verification model Twitter Blue<a>


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