Feature/Analysis
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Brandformance: How Marketers Are Combining Brand And Performance Marketing On TikTok
TikTok’s “brandformance” strategy combines brand building and performance marketing to drive tangible results for brands. By leveraging creativity, entertainment, and…
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Amazon Overtakes Apple, Becomes The World’s Most Valuable Tech Brand
Amazon is the world’s most valuable tech brand across all sectors. Overtaking Apple, Amazon has a brand value of $299.3bn,…
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Dubai’s A To Z Campaign Draws To A Successful Close, Showcasing Unforgettable Experiences To African VisitorsÂ
Dubai, the enchanting city of wonders, proudly concludes its highly successful A to Z Campaign, which featured the dynamic duo…
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Vetting Tenants: The Power Of Responsible Landlordship In South Africa-By Simoné Muller
Simoné Muller, Residential Property Manager of @Sandton-Apartments at Acsiopolis Mixed Used Precinct Unlocking the potential of real estate investments in…
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Transforming STEM Education In Africa: Interswitch SPAK Sees Record Registrations In 5th Season
2023 edition records over 17,000 participants, a 34% increase in registered students over prior year… Stakeholders and subject matter experts…
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Empact Group Supports LIV Villages For Nelson Mandela Day
Empact Group, is deeply committed to making a positive impact on people and doing right by communities. This year in…
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BENEFITS OF WINNING YOUR INDUSTRY AWARD – Eche Munonye
BENEFITS OF WINNING YOUR INDUSTRY AWARD – Eche Munonye Has your company invested in philanthropic ventures? Are your staff motivated…
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Media Intelligence Consultancy Releases Top Media Performers In Subscription-Based Streaming Services, Telecommunications, And Insurance Sectors
 The Nigerian media sector is experiencing rapid growth and facing strong competition as it continues to evolve. P+ Measurement…
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Hamba Bamba Funda Celebrates Nelson Mandela Day By Empowering Early Childhood Education In Soweto Today
Hamba Bamba Funda (HBF), a non-profit organization dedicated to advocating for early childhood education in under-resourced communities like Soweto, commemorated…
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PMIEF Boosts Entrepreneurial Training Through African Leadership Academy
The African Leadership Academy (ALA) has received a multi-million rand grant from the PMI Educational Foundation (PMIEF). The grant expands…
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