Opinion
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4 Overlooked Marketing Tips That Can Transform Your Business
Effective marketing is essential for success in today’s fast-paced and always-changing corporate environment. Even though many businesses spend a lot…
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Electricity Subsidy Costs Nigerian Govt N36bn In Three Months —NERC
The Federal Government paid a total of N36 billion to subsidise electricity consumption in the country in the first quarter…
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Should Brands Ditch X As A Customer Service Platform?
The platform formerly known as Twitter has long provided companies with a space to effectively field customer queries and complaints.…
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Tinubu Ministerial List: Â What Should Matter! By Adetola Odusote
The much awaited names of cabinet members of the President Bola Ahmed Tinubu administration came out finally on July 27,…
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Top 5 Zoho Platforms Helping Businesses Thrive In Nigeria- By Kehinde Ogundare
Kehinde Ogundare, Country Manager, Zoho Nigeria Nigeria, one of the world’s fastest-growing economies, boasts a thriving business ecosystem characterised by its dynamism…
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Why Opening An eNaira Account Is A Game-Changing Opportunity
The global payments landscape has evolved dramatically over the years, with digital payments now making the exchange of value easier,…
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How Agencies Can Supercharge Performance For Clients On TikTok
TikTok has captured the attention of brands – but it has set its sights on being front of mind for…
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Breaking Down Data Barriers: The Case For Clean Room Interoperability
 The New Data & Privacy Playbook, LiveRamp’s Christine Grammier argues that expanding data collaboration in a privacy-safe way can help…
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The Electric Vehicle Transition: Is South Africa ready?
The Electric Vehicle Transition: Is South Africa ready? As electric vehicles (EVs) grow in popularity globally, they made less than…
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5 Customer Dark Spots Marketers Can Shine A Light On With The Help Of A CDP
Brands today are looking to revive dormant customers, increase basket size, activate data anywhere, and identify lookalike audiences. These goals,…
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