Opinion
-
5 Things That Could Impact The Nigerian Economy In 2022 By Elvis Eromosele
Each year is peculiar. The start, the end and everything in between are unique for each year. So, we can…
Read More » -
Top 10 Digital Identity Management Companies To Watch In 2022
The phasing out of the NIN slip and the introduction of digital tokens is a commendable move by the federal…
Read More » -
Tips To Choose The Packaging Design That Reflects Your E-commerce Brand Values
We started packing goods as a way to protect them during transit. But as time passed, packaging quickly evolved into…
Read More » -
Market Research Forecasts For 2022
Market research will need to keep pace with innovation alongside a rapidly changing, multidimensional society. Research will need to address…
Read More » -
How AI Will Shape B2B Market Research In 2022
When we think about artificial intelligence, many of our minds turn to the exciting possibilities of self-driving vehicles or the dramatic…
Read More » -
The Modern Marketing Disconnect: The Key Data Challenges Facing Marketers
Data analysts see data accuracy as a far bigger problem than marketers do, with manual processes causing brands to waste…
Read More » -
Obaro Says Digital Solutions, Policies Will Solve Unclaimed Dividends
LR: Reginald Karawusa, Executive Commissioner, Legal & Enforcement, Securities & Exchange Commission (SEC); John Obaro, Managing Director, SystemSpecs; Seyi Owoturo,…
Read More » -
The Future Is Human : Glimpses Into The Future Of Marketing By Tolu S. Koyejo
Many have wondered why Artificial Intelligence (AI) didn’t predict the CoronaVirus pandemic. I understand that AI systems are being deployed…
Read More » -
Why Product Fail Part 3 By Oluwole Dada
Last time, we talked about cultural and taste differences as one of the factors that can make a product fail.…
Read More » -
Brandcomfest 2021: Experts Dissect Options In Building Sustainable Brands, Businesses During Challenging Times
Popular Political Economist and Professor of Entrepreneurship, Prof Pat Utomi along with other professionals in the integrated marketing communication (IMC)…
Read More »