communications
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Unraveling The Misunderstood World Of Corporate Communications- By Godfrey Adejumoh
Communications and Sustainable Business is a professional discipline that often finds itself misunderstood and misconstrued. Practitioners often have to navigate…
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Naira Redesign: Evaluating The Effectiveness Of CBN’s Communication-By Elvis Eromosele
Elvis Eromosele There is a popular theory that Nigerians are resilient. The CBN naira redesign policy put that famous theory…
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MVNOs Are Coming!By Elvis Eromosele
Barring any unforeseen, the Nigerian Communication Commission (NCC) will grant licenses to companies to operate as Mobile Virtual Network Operators…
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Think Outside The Box, Okigbo Urges Nigerian Researchers
Prof. Charles Okigbo has urged Nigerian scholars to think outside the box and begin to harness the enormous grant opportunities…
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Leveraging Integrated Communications Strategy To Drive Organisational Growth
Generally, the field of Public Relations (PR) is one of the less understood with fairness to some areas of study,…
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The African Communications Industry Is In Need Of An Overhaul. Here’s How It Can Be Done-Steve Babaeko
 In the last decade, advertising has taken several unprecedented turns. The disruptions caused by digitalisation, technology, and unnatural incidents…
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Experimental Advertisement , De – marketing And Matters Arising
Marketers , Brand Managers and Brand Communicators do not need tutoring on what Public Relations is all about but for…
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Why Tech Startups Should Prioritize Communication-Tosin Adejuwon
Living things need communication. It is an intrinsic part of human interaction, engagement, connection and progress. Real people communicate, so…
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The Future Is Human : Glimpses Into The Future Of Marketing By Tolu S. Koyejo
Many have wondered why Artificial Intelligence (AI) didn’t predict the CoronaVirus pandemic. I understand that AI systems are being deployed…
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Campaigns/Activations
British Soft Drink Vimto Releases Its Largest Communications Campaign to Date
Quiet Storm’s latest work for the brand follows its ‘I See Vimto in You’ ad from three years ago To…
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