Diageo
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Johnnie Walker Brought The #NoLabels Energy To Burna Boy’s Concert
Johnnie Walker continues to harness the power of creativity to inspire young Africans and awaken a generation of giants, as it…
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Johnnie Walker Encourages Nigerians To Take Bold Strides With Its “Keep Walking” Campaign
For over 200 years, Johnnie Walker has embodied the spirit of progress, with an unbridled expression of self and a fierce determination…
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Diageo Highlights Marketing Ways To Grow Market Share
On a mission to drive a 50% increase in market share by 2030, Diageo claims to have an “unprecedented” degree…
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Brands
Diageo’s Valleyfield Distillery To Become Carbon Neutral By 2025
Diageo is receiving financial contributions of CAD 45.8 million ($36.8 million approx.) to support a project that will see its Valleyfield…
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Johnnie Walker On The Insight Powering Its 20-Year Old Slogan
Scotch whisky brand Johnnie Walker is thriving thanks to a combination of sustained investment, a switch to localised marketing post-pandemic…
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Johnie Walker Distills Confidence Into Campaign Urging A Return To Bars
Diageo-owned Scotch whisky brand Johnnie Walker launched a multichannel campaign aimed to inspire people to reenter society confidently, according to a…
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Brands
How Diageo Kept Bartenders’ Spirits Up During Lockdown
...Diageo launched a global online training programme for bartenders to keep one of the most social work communities together during…
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Brands
Guinness Nigeria: Strong Bottomline Growth Despite Cost Pressures
Guinness Nigeria Plc (Guinness) reported a strong earnings growth in Q3 2021, attributed to price and volume improvements during the period.…
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Brands
Guinness Nigeria Picks Ex-Minister Omobola Johnson As New Board Chair
Guinness Nigeria today announces the notice of retirement of its long-serving and indefatigable Board Chair, Mr. Babatunde Savage by June 30,…
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