Tag: WPP
WPP Elevates COO Andrew Scott To Board
Andrew joined WPP in 1999 as director of corporate development.
WPP has made its chief operating officer, Andrew Scott, executive director [...]
WPP Spreads Its Wings To Boost AI Capabilities
WPP has a big operation in India – 11,000 or so people it seems – and, like the rest of the world, is turning to the emerging economic superpower. In [...]
Television Advertising (TV Commercial ) Market 2023 Latest Trends And InnovationsCBS
The report on Television Advertising (TV Commercial ) market trends includes qualitative and quantitative analysis in terms of market dynam [...]
WPP And Optimizely Partner To Bring Informed Digital Experiences To Brands And Consumers
WPP announced the launch of a global strategic partnership with Optimizely, one of the industry’s leading digital experience (DXP) platform provi [...]
Fifa World Cup 2022: Watch All Of The Latest Ads
The World Cup is a momentous event for brands to celebrate the beautiful game with fans. With the tournament set to kick-off in November 20 i [...]
Gerety Awards Announces Agency, Network And Holding Company Of The Year
Which Agency, Network and Holding companies are behind the ad campaigns that resonate most with a female audience?
Agency of the year: 72andSu [...]
WPP Backs Black Equity Organization With Pro Bono Support And Funding
WPP, along with its agencies, has announced a partnership with The Black Equity Organization (BEO), which aims to advance justice and equity for [...]
WPP Partners With Epic Games To Boost Metaverse Offering
Dive Brief:
WPP and Fortnite developer Epic Games have partnered to help deliver digital experiences for brands in the metaverse, according to [...]
Essence And MediaCom To Merge While WPP Launches A 9,000-Large Tech Group
GroupM Services will combine with Xaxis and Finecast to become the new entity GroupM Nexus
The next wave of consolidation at WPP is underway w [...]
How Global Media Agency Of The Year MediaCom Stayed On Top For The Second Straight Year
Winning Coca-Cola and strengthening relationships kept the agency ahead
(Back row, l. to r.) Thomas Lee, CFO North America; Ilana Nolte, chief tra [...]