Aleph is thrilled to announce a new sales partnership with Pinterest, significantly extending Pinterest’s digital advertising solutions to 11 new markets across LATAM, Asia, the Middle East, and Africa: Costa Rica, Dominican Republic, Ecuador, Guatemala, India, Israel, Morocco, Nigeria, Peru, South Africa, and Turkey.
In addition to these regions, Aleph will also represent Pinterest’s sales in Central and Eastern Europe, covering countries like Cyprus, Czechia, Hungary, Greece, Malta, Poland, Romania, and Slovakia.
Pinterest, a leading visual search and discovery platform with over half a billion global monthly active users, has become a prime destination for brands aiming to engage with customers ready to shop and explore new ideas.
Matt Hogle, Vice President of Global SMB Sales at Pinterest, expressed enthusiasm about the partnership: “We’re excited to expand Pinterest’s ads business into 11 new markets via our partnership with Aleph. For the first time, brands in these regions will be able to reach millions of Pinterest users who visit the platform to discover new ideas and have the intent to bring those ideas to life.”
Aleph initially partnered with Pinterest in 2023 to facilitate cross-border advertising campaigns. This newly expanded collaboration will see Aleph working closely with Pinterest to establish a presence in the aforementioned new markets across LATAM, Asia, the Middle East, and Africa.
Ignacio Vidaguren, Partner and COO at Aleph, remarked: “We’re delighted to broaden our partnership with Pinterest to help advertisers connect with customers seeking inspiration and shopping opportunities on the platform. Advertising on Pinterest in these new markets presents a tremendous opportunity for brands and retailers to reach fresh audiences.”
*Pinterest Internal Data, Global analysis, Q2 2024
About Pinterest
Pinterest is a visual search and discovery platform where users find inspiration, curate ideas, and shop products in a positive online environment. Headquartered in San Francisco, Pinterest was launched in 2010 and now boasts over half a billion monthly active users worldwide.
About Aleph
Aleph is a global digital advertising company operating in over 140 countries, connecting more than 26,000 advertisers with over 3 billion consumers. Through partnerships with over 60 leading digital media platforms, Aleph empowers businesses and communities in underserved markets by providing proprietary technologies with localized solutions, supported by local teams of industry and platform experts.
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