Tag: Gen Z
Nigerian Youth Lead In Digital Consumption: A Spotlight On Media Use This Youth Day
Stanislaus Martins, Managing Director, Alephs, West Africa.
On November 1, Nigeria celebrates Youth Day, spotlighting the nation’s young populatio [...]
Are TikTok And YouTube The New Googles For Gen Z?
As Google loses its prowess with generation Z, Savanta's executive in research, insight and consulting, Aimee Earlam questions whether TikTok and [...]
This Report Shows Why Gen Z Sees Straight Through Your Marketing Efforts
Marketers are on a relentless quest to connect with Gen Z, and despite their best efforts, agency Adolescent Content is here to serve a cold [...]
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