media

Brand NetworkMarch 19, 2024
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WARC Rankings 2024: Media 100 Announced – The World’s Most Awarded Campaigns And Companies For Media

Ranked #1: Campaign: ‘Phone It In’ by PHD Auckland and Colenso BBDO Auckland for Skinny | Agency: Mindshare New York…
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Brand NetworkFebruary 16, 2024
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Google Claps Back At IAB Criticism Of Privacy Sandbox, But Adtech Leaders Remain Skeptical

Google is pushing back against assertions made by the IAB Tech Lab about shortcomings of the search giant’s Privacy Sandbox…
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Brand NetworkJuly 5, 2023
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Wan-Ifra Launches Expert Panel To Guide The News Industry

The World Association of News Publishers (Wan-Ifra), has announced the launch of its Expert Panel during the annual World News…
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Brand NetworkJune 15, 2023
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Global Advertising Revenue To Hit $874.5 Billion In 2023

Global advertising revenue is projected to grow by 5.9% in 2023 which will amount to a total of $874.5 billion.…
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Brand NetworkMay 8, 2023
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Breaking Down Data Barriers: The Case For Clean Room Interoperability

The New Data & Privacy Playbook, LiveRamp’s Christine Grammier argues that expanding data collaboration in a privacy-safe way can help…
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Brand NetworkMarch 23, 2023
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Diageo Spent £429m On Diverse-Owned Media In 2022 – 65% More Than Year Before

Marketing boss Cristina Diezhandino updates us on the drinks giant’s diversity and sustainability agenda. Diageo’s CMO Cristina Diezhandino recognized by…
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Brand NetworkSeptember 21, 2022
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Nigeria Media Monitoring Services Partners Communications Experts To Discuss Industry Issues

In a bid to fully evaluate and sustain communication and public relations best practices around the globe, as well as…
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Brand NetworkJune 23, 2022
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B2B Hits Its Stride At Cannes Lions

As Cannes Lions gets under way, LinkedIn’s vice-president of marketing solutions Penry Price says B2B creativity’s moment in the sun…
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Brand NetworkJune 23, 2022
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Cannes Lions 2022: The Grand Prix Winners So Far

Cannes Lions: The International Festival of Creativity is making its first in-person return this week after a two-year hiatus. From…
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Brand NetworkJune 17, 2022
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Are TikTok And YouTube The New Googles For Gen Z?

As Google loses its prowess with generation Z, Savanta’s executive in research, insight and consulting, Aimee Earlam questions whether TikTok…
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