Pepsi
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Pepsi Announces Sustainable Multipacks
PepsiCo has announced that it will begin to use paper-based clips for its beverage multipacks instead of the standard plastic…
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Ludacris Says His ‘Most Challenging Career Moment’ Was Losing A Pepsi Endorsement — ‘I Couldn’t Understand For The Life Of Me’
Throughout Ludacris’ dominance in entertainment and business over the past two decades, he says his biggest career challenge was losing…
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Pepsi Goal Fest 2023 Unites Fans In Lagos For The UEFA Champions League Final
One of Nigeria’s leading Cola brands, Pepsi, took centre stage on Saturday night as it delivered an electrifying experience for Confam…
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Pepsi Overhauls Logo And Visual Identity After 14 Years
Global beverage brand Pepsi has unveiled a new logo and visual identity, its first significant rebrand in 14 years. The…
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Pepsi Goes All In On TikTok For Its Champions League Final Kick-Off
Senior Pepsi marketer reveals “comprehensive” TikTok activation for upcoming kick-off show. For Pepsi’s seventh Uefa Champions League Final kick-off show,…
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PepsiCo Underlines Importance Of Brand Strength As Prices Increase
The drink and snack firm says it is focused on becoming a “better data company” as it looks to improve…
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Pepsi Drops Stunning Trailer For Super Bowl 56 Halftime Show With All 5 Performers
5 hip-hop icons get futuristic in the brand’s first-ever, F. Gary Gray-directed Halftime show trailer When Pepsi first announced its supersized, five-headliner…
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Coca-Cola Sidelines Super Bowl Ads For The Second Year In A Row
The soft drink giant has its hands full rebuilding its agency partnerships For the second consecutive year, Coca-Cola has decided…
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Brands
Coca-Cola Remains the World’s Most Chosen Brand – 2020 Brand Footprint
Coca-Cola remains the world’s most chosen brand for the ninth consecutive year, picked 6.5 billion times globally during the year, up…
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