Strategy
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Chain Reactions Africa Names Franklin Ozekhome As Executive Vice President, Strategy & Innovation, Launches Africa’s First Intelligent Robot To Service ClientsÂ
Franklin Ozekhome,Executive Vice President, Strategy and Innovation,Chain Reactions Africa As part of its digital transformation programme, Chain Reactions Africa today…
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Leveraging Purchase Rewards As Palliative Tools For Nigerian Shoppers
The economic challenges faced by Nigerian shoppers have been well-documented, with many consumers finding it difficult to make ends meet.…
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Instability And Decentralization: Strategists On Marketing’s New Risks And Rewards
Marketing, some would say, is in a transitional period characterized by change and uncertainty. Luckily, the industry has trained a…
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Feature/Analysis
The Consumer Shifts That Should Inform Your Post-Pandemic Strategy
The last 12 months have seen significant changes in consumer behaviour due to the pressures of Covid-19. Here are some…
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