Coscharis Motors PLC has unveiled a new campaign tagged, ‘On-the-Highway-to- Love’ to celebrate its clients in the Valentine season.
Mr. Abiona Babarinde, General Manager, Marketing and Communications, Coscharis in a statement, said that the promo would run from February 5 through 15, 2022.
The statement hinted that the company has lined up series of packages for three top winners during the week long social media campaign.
According to him, winning couples would be gifted with special couples’ drive experiences in select Coscharis Motors vehicles with transfer to and fro a five star hotel for dinner, accommodation and spa in Lagos.
He said: “Knowing fully well how Nigerians like to celebrate love on Valentine day and as the representative of several globally respected auto brands in Nigeria, Coscharis Motors would love to equally celebrate some of our stakeholders during this love season by providing chauffeur – driven vehicles from our brand portfolio on that day for the winning couples.
“We believe this ease of logistics in brand new vehicles for that day even if you are an existing car owner will add to your love story which by extension makes the Coscharis brand part of your home building with an experience in one of our auto brands.”
Babarinde, however, said that the online campaign goes strictly only on Coscharis’ social media platforms like Facebook, Instagram and Twitter, adding that it is also streamlined to married couples who are expected to recount their special meeting scenario, which led to courtship and subsequent marriage.
He said this should be supported with a picture post of their marriage consummation.
