AREWA24, in partnership with CANAL+, expands its broadcast reach to Benin, Burkina Faso, Mali, and Togo, offering quality Hausa-language entertainment across West Africa.
AREWA24, the leading Hausa-language family entertainment and lifestyle channel in West Africa, has announced a significant expansion of its broadcast reach in partnership with CANAL+ International. The channel, known for its culturally rich and locally relevant programming, is now available in Benin Republic, Burkina Faso, Mali, and Togo via CANAL+ Channel 297.
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This expansion brings AREWA24’s presence to eight West African countries, including Nigeria, Niger, Cameroon, and Chad. The partnership with CANAL+ reflects a strategic effort to democratise access to high-quality information and entertainment, reaching millions of new viewers across the region.
Celestine Umeibe, AREWA24’s Deputy CEO and Chief Commercial Officer, expressed excitement about the new markets: “We are thrilled to extend our programming to millions of new viewers in Benin, Burkina Faso, Mali, and Togo. This expansion strengthens our presence and opens new opportunities for advertisers and brands to engage with dynamic audiences across West Africa.”
AREWA24’s unique blend of world-class content, including its hit drama series Dadin Kowa, Kwana Casa’in, and Gidan Badamasi, along with popular shows like Arewa Gen-Z, Mata A Yau, and Gari Ya Waye, continues to make it the most trusted source of Hausa-language family entertainment. The expansion aligns with AREWA24’s mission to celebrate the Hausa culture and bring quality programming to Hausa-speaking audiences across Africa.
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