The Gerety Awards 2025 Creativity Campaign, titled “All Ideas Can Write History,” invites entries based solely on creativity. The early bird deadline is 7 March.
The Gerety Awards 2025 has launched its call for entries. The campaign is titled “All Ideas Can Write History.”
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Chilean agency Inbrax, which won Chile’s first Gerety Award in 2023, created the campaign.
Inspired by Frances Gerety’s legacy, the film asks, “What is an idea?”
Every idea can shine at Gerety like a diamond.
The only criterion is creativity.
Co-founder and CEO Carolina Pinheiro explained, “We gave our campaign timeless appeal.”
Co-Founder and Chief Creative Officer Pancho González added, “The trophy features a diamond.”
The diamond symbolises hardness, luxury, and brilliance.
It underpins our creative narrative.
The print campaign features a pen with a diamond head, evoking Frances Gerety’s iconic slogan.
This year, a record 245 judges from 50 countries will assess entries.
Entries are open to all advertising agencies, advertisers, studios, and production companies worldwide.
The Gerety Awards 2025 Creativity Campaign focuses solely on originality and creative execution.
The early bird deadline is Friday, 7 March.
Visit www.geretyawards.com to meet the 2025 jury and enter your work.
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